Grey Put Animals in ‘Flight’ for Frontier

frontier_frame_grab for blog

One of stars in ‘Flip to Mexico’

“Flip to Mexico,” a Mixed Media campaign from Grey Worldwide for Frontier Airlines won a Mobius statuette in 2006 and remains delightful to watch. The  campaign was guided by Creative Directors Rob Baiocco, Gary Ennis and Shawn Couzens, who was also Copywriter on the project. Art Director was Gary Ennis with Tim Mellors as Chief Creative Officer, Aaron Royer as Executive Producer and Rob Simone as Associate Producer. Production company was Neverstop, The work won a Mobius Statuette.

Where are the key people now?

Baiocco, who had a long tenure as Executive Creative Director at Grey NY, has since founded BM with Maureen Maldari ( Ennis is a Freelance Art Director in New York, and Mellors is based in London where he is Creative Partner for Pointblank, Couzens is Freelance Creative Director at Ferrara & Company, New York, Royer is Director of Content Production and Operations at Narrative_ Simone heads Hiccup NY as President,

For looks at the “spokesanimal” campaign from Grey for Frontier, visit and Read some Case Studies at

About mobiusawards

Mobius Awards, established in 1971, is one of the world’s oldest independent international advertising competitions. Each year, the competition recognizes outstanding work in Brochure/Book, Cinema-In-flight, Direct, Mixed Media Campaign, New Media, Online, Outdoor, Package Design, Photography, Point-of-Purchase, Print, Radio, Television, and Student.
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