Rip Curl a ‘huge project’

While vacationing in Bali, Aden Hepburn, managing director and ECD for VML Australia, spotted two “dudes” wearing the SEARCH GPS watch his company helped Rip Curl create; it was an exciting moment. The watch tracks surf, speed and distance and may revolutionize the surfing industry. Hepburn discusses the project. He discusses the project at:

About mobiusawards

Mobius Awards, established in 1971, is one of the world’s oldest independent international advertising competitions. Each year, the competition recognizes outstanding work in Brochure/Book, Cinema-In-flight, Direct, Mixed Media Campaign, New Media, Online, Outdoor, Package Design, Photography, Point-of-Purchase, Print, Radio, Television, and Student.
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